Ignition Wealth today launched two new websites, splitting the business to business and direct to consumer offerings to meet demand. Ignition Wealth business partners will now be served via www.ignitionwealth.com while direct investors have a new dedicated website at www.ignitiondirect.com.

Setting the benchmark for Australian digital financial advice, (or ‘robo-advice’) Ignition Wealth provides tools, calculators and advice to Australian financial businesses. The Ignition Wealth website (www.ignitionwealth.com) will now host all the information our business partners need as they embrace digital financial advice.

“Following the rapid expansion of the business to business arm of our company we have created a site entirely dedicated to our business partners’ needs. The Ignition Wealth site is now specifically targeted at financial institutions, financial advisers and wealth and accountancy practices. We have curated information that addresses their digital financial advice technology needs with easy to adopt Ignition Wealth solutions.”

Mark Fordree, CEO, Ignition Wealth.

The Ignition Wealth website gives details on the white label and co branded solutions for financial advisers, accountants and superannuation fund providers. Meet the experienced team of industry veterans, and learn about the Ignition Wealth portfolios and our technology. The regularly updated blog covers the latest Ignition Wealth news while the in the press section showcases over 100 Australian media stories about Ignition Wealth.

Ignition Wealth’s direct to consumer brand, now named Ignition Direct, is newly hosted at a separate address (www.ignitiondirect.com). The Ignition Direct site inspires our clients to reach their goals, from education and saving for a new home to relaxing in a stress free retirement. We add empowerment to inspiration with calculators and education. When clients are ready to register they can complete their fact find, review and accept their portfolio, complete the identity verification and fund their account all online.

“Separating the business and consumer brands ensures that all areas of our customer base are served at the highest level. We are excited to see our company evolving and developing with such momentum.”

Mark Fordree, CEO, Ignition Wealth.

Visitors to both sites now have access to a livechat option, that instantly connects to our Sydney based team.